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ADMA Industry Experts

ADMA instructors are experienced marketing practitioners, data specialists and industry leaders who bring real-world expertise into every classroom. They share practical insights shaped by years of hands-on experience across strategy, digital transformation, customer experience, AI, data governance and compliance.

When you learn with ADMA, you learn from professionals who are actively shaping Australia’s marketing industry. Meet ADMA's instructor network.

Simone Blakers

Simone Blakers

Customer Experience Consultant, LiquidCX
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Jon Maxim

Jon Maxim

Copywriter & Creative Director, TheMaxim
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Michaela Aguilar

Michaela Aguilar

Senior Manager, Services APJ
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Erin Tavallai

Erin Tavallai

AUNZ Privacy Lead, Google
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Sharlene Zeederberg

Sharlene Zeederberg

Research Director at Zuni
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Leigh Mander

Leigh Mander

People-centric business leadership, strategy, insights & consulting
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Lucy Hannah

Lucy Hannah

Marketing and Compliance for Marketers course
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Cam Strahan

Cam Strahan

Head of Data & Analytics SCA
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Julien LeNestour

Julien LeNestour

Director of Customer Experience & Analytics at Havas Media Australia
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Gavin Chew

Gavin Chew

Head of Media, Orange Line
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Caroline McQueen

Caroline McQueen

Atlas Optimisation
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Mike Zeederberg

Mike Zeederberg

Managing Director, Zuni
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Fergus Stoddart

Fergus Stoddart

Founding Partner, Edge
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Jane Nicholls

Jane Nicholls

Journalist & Content Strategist, Freelance
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Tim Hill

Tim Hill

Co-Founder, Social Status
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Natalie Filatoff

Natalie Filatoff

Writer & Editor, Histography
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Michaela Aguilar

Michaela Aguilar

Senior Manager, Services APJ
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Rob Morrison

Rob Morrison

Copywriter and Creative Director
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Want to learn more about the leaders guiding ADMA’s vision? Get in touch.

Leigh Shaw

Leigh Shaw

Head of Quantitative Research & Project Lead, Antenna Insights

Head of Quantitative Research & Project Lead, Antenna Insights

Leigh Shaw is an accomplished research leader with more than 25 years’ experience turning data into strategy for some of Australia’s and the world’s most recognised organisations. Her career includes senior roles such as Chief Customer Officer at Hearing Australia, General Manager of Customer Experience at nbn, Marketing Director at James Hardie, and Head of Insights for Procter & Gamble and Unilever. Now leading Quantitative Research at Antenna Insights, Leigh partners with marketing teams to bring insights alive commercially — designing programs that translate data into clear strategic direction, sharper targeting, and measurable business growth.

Leigh is an instructor for ADMA's Tomorrow's Data-driven Marketer course. 

This course is part of the NextGen Marketer Series, a series of live, expert-led learning that focusses on the classic skills marketers need, updated for a world of AI and disruption.