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ADMA Industry Experts

ADMA instructors are experienced marketing practitioners, data specialists and industry leaders who bring real-world expertise into every classroom. They share practical insights shaped by years of hands-on experience across strategy, digital transformation, customer experience, AI, data governance and compliance.

When you learn with ADMA, you learn from professionals who are actively shaping Australia’s marketing industry. Meet ADMA's instructor network.

Simone Blakers

Simone Blakers

Customer Experience Consultant, LiquidCX
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Jon Maxim

Jon Maxim

Copywriter & Creative Director, TheMaxim
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Michaela Aguilar

Michaela Aguilar

Senior Manager, Services APJ
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Erin Tavallai

Erin Tavallai

AUNZ Privacy Lead, Google
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Sharlene Zeederberg

Sharlene Zeederberg

Research Director at Zuni
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Leigh Mander

Leigh Mander

People-centric business leadership, strategy, insights & consulting
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Lucy Hannah

Lucy Hannah

Marketing and Compliance for Marketers course
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Cam Strahan

Cam Strahan

Head of Data & Analytics SCA
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Julien LeNestour

Julien LeNestour

Director of Customer Experience & Analytics at Havas Media Australia
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Gavin Chew

Gavin Chew

Head of Media, Orange Line
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Caroline McQueen

Caroline McQueen

Atlas Optimisation
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Mike Zeederberg

Mike Zeederberg

Managing Director, Zuni
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Fergus Stoddart

Fergus Stoddart

Founding Partner, Edge
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Jane Nicholls

Jane Nicholls

Journalist & Content Strategist, Freelance
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Tim Hill

Tim Hill

Co-Founder, Social Status
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Natalie Filatoff

Natalie Filatoff

Writer & Editor, Histography
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Michaela Aguilar

Michaela Aguilar

Senior Manager, Services APJ
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Rob Morrison

Rob Morrison

Copywriter and Creative Director
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Want to learn more about the leaders guiding ADMA’s vision? Get in touch.

Rob Morrison

Rob Morrison

Copywriter and Creative Director

Rob is a highly awarded creative, educator and industry journalist. He’s delivered lectures and judged award shows all over the world – including twice at the Cannes Lions. He’s also won ADMA’s Outstanding Contribution award.

But, above all else, Rob is a wordsmith. 

He believes words have power. Words can change minds. Change actions. Change businesses. Words can adapt to different products, different audiences and different media. Words can sell an agency to a client. And an idea to an audience. Rob has been crafting words for 30+ years. He’s helped some of Australia's biggest businesses solve some of Australia’s most complicated business challenges.