Struggling to see results on socials?

Without a strategic, data-driven approach, all that posting can feel like shouting into the void. So why not break that cycle?

In this course, you will learn how to build a social media strategy that's grounded in data and delivers measurable business outcomes.

You’ll discover how to audit your performance, interpret analytics and use social listening to understand what your audience actually cares about. Then, you’ll learn how to plan and execute multichannel campaigns across Meta, TikTok, LinkedIn, YouTube and X.

With the right frameworks in place, you’ll transform your social media from reactive to results-driven.

What you’ll learn

You’ll learn how to create a data-backed social strategy that achieves business objectives – and receive templates you can use straight away. By the end of this course, you’ll be able to:

  • Audit your social media assets and extract insights from analytics
  • Use social listening to uncover relevant conversations about your brand
  • Understand social strategy trends and changing user behaviour across platforms
  • Create content calendars and allocate budgets for paid social campaigns
  • Manage, measure and optimise both organic and paid social activity
  • Create a multi-channel strategy across Meta, TikTok, LinkedIn, YouTube and X
  • Communicate social media ROI effectively to stakeholders

Course Content

Module 1: Course Covers:

Is this course for me?

This is a Foundation Learning Level course.

 

Celebrate your achievement

You’ll receive an ADMA Certificate of Completion at the end of this course – a credible way to share your learning journey and new skills with your network.

Social Media Marketing Strategy

Hear from our students

James Roche, LGIAsuper

Warm and inviting atmosphere, valuable insight and key takeaways - definitely recommend for those looking to build their social media knowledge or gain inspiration for future campaigns.

Any questions?

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Course Details

  • 05-05-2025 | 12:00 AM - 05-05-2025 | 05:00 PM
  • Virtual Classroom

Your instructor

Tim Hill

Co-Founder, Social Status

Tim Hill is an experienced trainer of social media marketing courses, he is a digital strategy an...