This short course will take approximately one hour and is available for 3 months from enrolment date.
Spam Law and Electronic Communications
This short course covers spam – that is, the rules governing the sending of commercial electronic messages.
It starts by outlining where the rules come from and the key piece of legislation that establishes the rules. It then considers the relationship with privacy law, before exploring how the rules apply in practice. Finally, the course looks at how the rules are enforced by the regulator and presents case studies illustrating the consequences businesses may face for breaching those rules.
Enrol in this ADMA regulatory short course to gain a clear understanding of the rules that apply under the Spam Act 2004 and the Privacy Act 1988 – and their impact on the way businesses operate.
Course Content
Module 1: Course Covers:
Who is this course for?
This regulatory short course is for marketers who are looking to understand the fundamentals of the laws that apply when sending out electronic communications to their users.
ADMA advocates for best practice as that ensures that marketers won’t fall short – either of customer expectations or as the law develops.
This course is a foundational course. This is the start of a new journey. It’s all about gathering new information to help you succeed in exciting new areas within your career. Adding to your skillset with fresh abilities and modern thinking.
Why choose ADMA?
Always future-focused
Marketing never stands still, and neither do we.
Our courses prepare you for what’s now and what’s next, with practical strategies you can apply immediately in your role.
Trusted by market leaders
As Australia’s leading authority on the future of marketing, we’re a trusted voice in a fast-moving industry.
Our members include marketing trailblazers and world-leading brands.
Created by industry, for industry
Our courses are written and led by powerhouse industry professionals.
Which means you’ll get up-to-date insights and direct access to an expert working in the field.
Get access to the classroom
AU$412.50 PER PERSON
*Including GST
Member AU$330.00 PER PERSON
Course Details
Online / self-paced
This short course covers spam – that is, the rules governing the sending of commercial electronic messages.
This short course covers the rules applying to telemarketing under the Do Not Call Register Act and related standards.
This short course covers the rules that apply to businesses regarding misleading and deceptive conduct under the Australian Consumer Law.
Eager to assure your customers their personal details are in safe hands? Stay credible, compliant and customer-first with our expert-led course.