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What you’ll learn

You’ll gain the practical skills to plan and execute impactful, results-driven email campaigns. By the end of this course, you’ll be able to:

  • Develop a customer-centric email strategy that supports your marketing goals
  • Write, design and structure emails that drive engagement and conversion
  • Use data to segment audiences and personalise content for maximum impact
  • Ensure every campaign is compliant with current spam and privacy regulations 
  • Test, measure and optimise campaigns to improve performance over time

Is this course for me? 

This is a Leading Just Learning Level course. 

It’s designed for seasoned marketers who drive strategy, lead teams and shape business outcomes. 

With the right thinking, you can take your organisation to new heights.

Certificate

Celebrate your achievement

You’ll receive an ADMA Certificate of Completion at the end of this course – a credible way to share your learning journey and new skills with your network.

Email Marketing Strategy

Any questions?

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Course Details

  • Leading
  • Virtual Class

Your instructor

Mike Zeederberg

As ADMA’s head tutor in digital marketing, Mike brings years of teaching experience, deep industry knowledge and a knack for making complex topics click.