News and Updates
Meet the NextGen Marketer: Balancing fundamentals with the future
What happens when an industry evolves at lightning speed – but professional training fails to keep pace?
9 minute read
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19 FEBRUARY 2026
Right message, right time, right person: Zuni’s Mike Zeederberg on keeping digital simple
In the latest Capability Spotlight, Zuni Managing Director and ADMA instructor Mike Zeederberg reflects on launching the iPod in Australia, building...
12 minute read
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18 FEBRUARY 2026
From business buyouts to pioneering machine learning: In Marketing We Trust’s Paul Hewett on leading through marketing’s AI era
In this ADMA Spotlight, we speak with Paul Hewett, CEO of In Marketing We Trust and chair of ADMA’s Media and Communications Working Group, as he...
12 minute read
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18 FEBRUARY 2026
ADMA launches individual membership to equip every marketer to be future-ready
ADMA’s new individual membership has been designed to build data-driven capability and elevate the industry.
5 minute read
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11 FEBRUARY 2026
From graduate to global marketer: NAB’s Natalie Lockwood on curiosity, commercial acumen and leading through change
In this ADMA CMO Spotlight, NAB’s Natalie Lockwood reflects on the experiences that shaped her leadership, the importance of commercial acumen and...
7 minute read
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11 FEBRUARY 2026
Pixel tracking, data governance and the year ahead for marketers
While most eyes are on the upcoming Tranche 2 of Privacy Reform, enforcement is already underway. Peter Leonard, Chair of ADMA’s Regulatory and...
7 minute read
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11 FEBRUARY 2026
Understand the psychology of human behavior and decision-making patterns that drive consumer’s choice.
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