- Virtual Class
Social Media Marketing Strategy
Learn to research, plan and implement a successful strategy that achieve business goals.
Taught by
Tim Hill
One full day in our virtual classroom. Live, interactive session.
Nail Facebook and Twitter with a social media strategy that sells.
Level up your social media marketing strategy. Research, plan and implement a successful strategy from the ground up with ADMA IQ’s Social Media Marketing Strategy Course.
Social media isn’t just for catching up with friends – it’s a way for consumers to engage and communicate with brands. But this doesn’t mean businesses should just start a Facebook page or Twitter account. It’s not that simple, as there are right and wrong strategies to use with each channel.
Looking at these channels and their tactics, you’ll learn how to develop, implement and measure social media activity to achieve your business goals.
Date:11 July 2023
Duration: 1 day, 9.00am - 5.00pm AEST
Course Content
Module 1: Course Covers:
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Social auditing of content strategy, community management, tools, platform usage
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Social media listening using a hands-on demo
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Extracting insights from social media analytics
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Planning a content calendar and allocating budget for paid social
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Managing social media including measuring and optimising activities
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Creating a social media policy for staff
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Implementing community management procedures
Who should do this course?
This course is at an Implementing Learning Level. You understand marketing principles, you’ve applied them in practice, but this course will give you the ability to dig-deeper, discover new ways of working, and take your knowledge and skills further.
Hear from our students
James Roche, LGIAsuper
Warm and inviting atmosphere, valuable insight and key takeaways - definitely recommend for those looking to build their social media knowledge or gain inspiration for future campaigns.
Practical digital marketing skills from industry leaders
ADMA IQ is the only place you learn directly from leading digital marketing practitioners and some of Australia’s top 50 CMOs – taking lessons from real-world scenarios and turning them into instantly applicable skills. Whether you’re a learning, applying, leading, or expert marketer, we draw on our network of top industry experts to bring you world-class marketing education.
Key Course Outcomes
- Create an integrated channel plan with social media policies across Facebook, Twitter and more
- Effectively manage and optimise campaigns
- Measure social media and run a social media audit; extract insights from social analytics to shape your social strategy
Course Details
18-09-2023 | 11:00 PM
foundation
Virtual Classroom
Your instructor
Tim Hill
Co-Founder, Social Status
Tim Hill is an experienced trainer of social media marketing courses, he is a digital strategy an...