10 weeks in our virtual classroom. Includes live virtual sessions and on-demand lectures.

Learn from today’s most accomplished marketing leaders.

The only digital marketing course in Australia with top CMOs as guest lecturers.

You’ll learn through real-life case studies and get practical insights into what works in the real world.

This is an ideal course for marketers who have some experience in digital but need to build confidence in developing a digital strategy to achieve business goals.

Guest Speakers

Simone Blakers

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Susan Coghill

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Trisca Scott-Branagan

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Jo Boundy

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Stuart Tucker

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Iain Addy

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Course Content

Module 1: Week 1 - Strategic Grounding

Module 2: Week 2 - Content and Media Planning

Module 3: Week 3 - Display, Video, Audio, DOOH

Module 4: Week 4 - Paid and Organic Search

Module 5: Week 5 - Social Media and Influencer Marketing

Module 6: Week 6 - Emails, Landing Pages, Websites and Mobile

Module 7: Week 7 - Data & Tech Implementation

Module 8: Week 8 - Measurement

Module 9: Week 9 - Optimisation

Module 10: Week 10 - Working Practices

Module 11: Week 11 - Final Session (Optional)

Who should do this certificate?

This course is at an Advanced Learning Level. It’s time to see the bigger picture. You’ve applied these skills multiple times, and now you’re ready to optimise them, use them as part of a broader marketing story and cement your abilities as an experienced marketer that understands the whole journey.

Certificate

Get access to the virtual classroom

AU$3,856.05 PER PERSON

*Including GST

Member AU$3,277.89 PER PERSON

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Course Details

  • 20-05-2026 | 09:00 AM
  • leading
  • Virtual Classroom

Your instructor

Simone Blakers

Customer Experience Consultant, LiquidCX

Simone Blakers is the founder of Liquid CX. A geek at heart, she has a passion for combining emer...