ADMA Industry Experts

ADMA instructors are experienced marketing practitioners, data specialists and industry leaders who bring real-world expertise into every classroom. They share practical insights shaped by years of hands-on experience across strategy, digital transformation, customer experience, AI, data governance and compliance.

When you learn with ADMA, you learn from professionals who are actively shaping Australia’s marketing industry. Meet ADMA's instructor network.

Simone Blakers

Simone Blakers

Customer Experience Consultant, LiquidCX
Jon Maxim

Jon Maxim

Copywriter & Creative Director, TheMaxim
Michaela Aguilar

Michaela Aguilar

Senior Manager, Services APJ
Erin Tavallai

Erin Tavallai

AUNZ Privacy Lead, Google
Sharlene Zeederberg

Sharlene Zeederberg

Research Director at Zuni
Leigh Mander

Leigh Mander

People-centric business leadership, strategy, insights & consulting
Lucy Hannah

Lucy Hannah

Marketing and Compliance for Marketers course
Cam Strahan

Cam Strahan

Head of Data & Analytics SCA
Julien LeNestour

Julien LeNestour

Director of Customer Experience & Analytics at Havas Media Australia
Gavin Chew

Gavin Chew

Head of Media, Orange Line
Caroline McQueen

Caroline McQueen

Atlas Optimisation
Mike Zeederberg

Mike Zeederberg

Managing Director, Zuni
Fergus Stoddart

Fergus Stoddart

Founding Partner, Edge
Jane Nicholls

Jane Nicholls

Journalist & Content Strategist, Freelance
Tim Hill

Tim Hill

Co-Founder, Social Status
Natalie Filatoff

Natalie Filatoff

Writer & Editor, Histography
Michaela Aguilar

Michaela Aguilar

Senior Manager, Services APJ
Rob Morrison

Rob Morrison

Copywriter and Creative Director

Want to learn more about the leaders guiding ADMA’s vision? Get in touch.

Kristin Bengtsson

Kristin Bengtsson

Founder, KB Professional Consultancy

Kristin Bengtsson is a dynamic marketing leader and founder of KB Professional Consultancy, bringing over 30 years of diverse experience to her roles as a facilitator, mentor, and coach. Her career spans 15 years in integrated marketing agencies across the UK and Australia, followed by 15 years in client-side roles for major Australian companies including Telstra (Senior Loyalty Marketing Specialist), IKEA (as Chief Marketing Officer), and Temple & Webster (as Head of Brand Marketing).

With a passion for empowering growth through authentic leadership, Kristin has spent the last 5 years facilitating courses that drive professional development in marketing and leadership. Her approach, grounded in authenticity and emotional intelligence, creates energising environments where creativity and innovation flourish.

Kristin's expertise encompasses:

  • Strategic brand management and marketing leadership
  • Data-driven marketing strategies and implementation
  • Transformative workshop facilitation and coaching
  • Mentoring professionals at all career stages

Known for her boundless enthusiasm and sharp business acumen, Kristin specialises in helping organisations and individuals navigate the complexities of modern marketing landscapes. Her commitment to continuous learning and adaptability ensures clients receive cutting-edge strategies and insights in the rapidly evolving world of data-driven marketing and advertising. Kristin's core values of being present, empathetic, genuine, expansive, resilient, and empowering infuse every aspect of her work, creating transformative experiences for individuals and teams alike. Her unique blend of agency and client-side experience, coupled with her passion for education and development, makes her a valuable asset to ADMA and its members.