Home IQ Education Avoiding Misleading or Deceptive Conduct for ADMA members Avoiding Misleading and Deceptive Conduct – an ADMA IQ short course for members-only Marketers, in their actions and statements like advertisements, promotions, quotations, and any representations made by a person, must not be misleading or deceptive. Understanding the rules and consequences of misleading or deceptive conduct is pivotal – infringing on a consumer’s privacy can damage consumer trust and a business’ brand reputation. ADMA IQ offers this short course as a members-only benefit – helping marketing teams understand the current legal environment that affects their day-to-day activities. Benefits to your marketing team This ADMA course will equip you with an understanding of how misleading or deceptive conduct is interpreted under a legal lens, common practices that veer into grey areas, and the consequences of breaching the rules. ADMA advocates for best practice as that ensures that marketers won’t fall short – either of customer expectations or as the law develops. Ensure that you’re is up-to-date with all relevant legislations – this includes the Privacy Act 1988 and Australian Consumer Law 2010 Learn at your own pace – this short course is available to complete for three months after the date of enrollment Interactive content – learn anywhere, from any device What does this course cover? This short course will take approximately one hour. This course will cover: What is misleading or deceptive conduct? False or misleading representations (or Misrepresentations) Consumer Guarantees Dark Patterns Case Studies + Quiz Register your interest Avoiding Misleading or Deceptive Conduct is free* for ADMA members and is valued at up to $300 per person. To register interest in completing this course, contact your membership account manager, or fill out the form. *Free allocations of this short course are dependent on your membership level. Contact your membership account manager to find out more.
Register your interest Avoiding Misleading or Deceptive Conduct is free* for ADMA members and is valued at up to $300 per person. To register interest in completing this course, contact your membership account manager, or fill out the form. *Free allocations of this short course are dependent on your membership level. Contact your membership account manager to find out more.