IAPA Analytics Fundamentals Course Home IQ Education IAPA Analytics Fundamentals Course IAPA Analytics Fundamentals Course Up to 6 months in-house or online Online Analytics Fundamentals IAPA - Online ADMA Member $850.00 Per Person pp *including GST Non-Member $1,150.00 Per Person pp *including GST Master the basics of analytical principles and understand the tools that will help you draw insights for your business. Analytics is needed to evaluate and optimise the performance of your campaigns. Learn the core concepts of analytics and how to best use them to refine your marketing strategy and improve ROI. Online: 10-15 hours of content, available for 6 months.