Home Resources ADMA congratulates all the innovators and pioneers named in the 2022 CMO50 list ADMA congratulates all the innovators and pioneers named in the 2022 CMO50 list Once again ADMA's Advisory Committee was well represented in the prestigious CMO50 list, with three named among the top 15 of Australia's most accomplished marketing leaders. Taking top spot was Mim Haysom, Executive General Manager Brand & Marketing at Suncorp, who gets well-deserved recognition for a stellar year of achievements creating huge growth in the business. These included the One House campaign which elevated conversations around home safety in our changing climate, and won a Grand Prix at Cannes. Optus Vice President, Marketing, Mel Hopkins was another leading light taking fourth place after another impressive year marketing achievements at the telco, whilst Susan Coghill, Chief Marketing Officer for Tourism Australia, was at number 11 as she continues to lead the nation’s push to welcome back visitors from overseas. Commenting on the list, ADMA CEO Andrea Martens says: “It is a point of great pride for everyone at ADMA to see these three formidable marketing leaders who help set our strategy in so many ways, recognised in this important list. “It is also great to note how many marketers on this list have put their teams through ADMA training in recent times, which is a real testament to the strength of our educational products and wider offering. These have ranged from our Skills Assessments to various skills-based training programs.. “Ultimately by engaging with the best and brightest in the industry ADMA is able to blaze a path which is benefitting so many Australian companies, which is thrilling.” The CMO50 List is presented by CMO Magazine, and ADMA Advisory Committee member David Morgan was amongst the panel of judges. Check out the full CMO50 2022 list. To find out more about ADMA’s market leading services which are proven to help marketing teams sharpen their craft visit adma.com.au ADMA Advisory Committee members in the CMO50: Number 1: Mim Haysom, Suncorp Number 4: Melissa Hopkins, Optus Number 11: Susan Coghill, Tourism Australia FIND OUT FIRST, STAY CONNECTED Sign up to receive ADMA newsletters, updates, trends, special offers, events, critical issues and more Job role*Agency Account Manager/ExecutiveAgency Account/Strategy DirectorCDOCEO / Managing DirectorClient Service / Sales ManagerClient Service/Sales DirectorCMO / CCO / Marketing DirectorCreative Director / HeadData Analyst / Scientist / EngineerDesigner/Copywriter/Creative ManagerEarly Career Data Analyst / Scientist / EngineerHead of Analytics / Analytics LeaderHead of Category/Customer Experience/InsightsHead of Marketing/BrandHead of ProductHR/Learning and Development ManagersIT Director/ManagerLegal/RegulatoryMarketing ConsultantMarketing Executive / CoordinatorMarketing Freelancer / ContractorProduct / Brand / Digital / Communication ManagerSenior Data Analyst / Scientist / EngineerSenior Marketing/Brand ManagerOther You may unsubscribe at any time using the link provided in the communication. 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Article 19th Dec 2022 8 mins NAB’s Suzana Ristevski on her team’s key learnings and takeaways from their ADMA partnership Suzana Ristevski joined NAB in 2017 as general manager and promoted to CMO the following year. In a series with ADMA, Mediaweek spoke with Suzana Ristevski, the NAB’s chief marketing officer, about their partnership with ADMA and her team’s key learnings and takeaways. Article 14th Dec 2022 6 mins Mark Coad: A view on 2022 and what's in store next? As the industry winds down from a busy and often challenging year we invited ADMA’s board to give us their view on 2022, and assess what is coming over the horizon in 2023. Mark Coad from IPG Mediabrands speaks on the beginning to a return to normalcy, but ultimately, there's still so much to expect. Article 14th Dec 2022 6 mins Stuart Tucker: A view on 2022 and what's in store next? As the industry winds down from a busy and often challenging year we invited ADMA’s board to give us their view on 2022, and assess what is coming over the horizon in 2023. Stuart Tucker from Hipages speaks on what's coming for marketers. Article 14th Dec 2022 5 mins Paul McCrory: A view on 2022 and what's in store next? As the industry winds down from a busy and often challenging year we invited ADMA’s board to give us their view on 2022, and assess what is coming over the horizon in 2023. Paul McCrory wraps up 2022, and delves into what marketers can do to pave a path forward. Article 08th Dec 2022 23 mins ACCC Digital Platform Service Inquiry Summary On 11th of November 2022, the ACCC released the fifth interim report for the Digital Platform Services inquiry. The report discusses observed harms to consumers from digital platform services and provides recommendations and solutions for them. Load More
Article 20th Dec 2022 10 mins GA4 is here, and here's what you need to know Google Analytics is a vital tool for building campaigns in today’s marketing landscape. But now it’s time to get ready for its successor – GA4.
Article 19th Dec 2022 8 mins NAB’s Suzana Ristevski on her team’s key learnings and takeaways from their ADMA partnership Suzana Ristevski joined NAB in 2017 as general manager and promoted to CMO the following year. In a series with ADMA, Mediaweek spoke with Suzana Ristevski, the NAB’s chief marketing officer, about their partnership with ADMA and her team’s key learnings and takeaways.
Article 14th Dec 2022 6 mins Mark Coad: A view on 2022 and what's in store next? As the industry winds down from a busy and often challenging year we invited ADMA’s board to give us their view on 2022, and assess what is coming over the horizon in 2023. Mark Coad from IPG Mediabrands speaks on the beginning to a return to normalcy, but ultimately, there's still so much to expect.
Article 14th Dec 2022 6 mins Stuart Tucker: A view on 2022 and what's in store next? As the industry winds down from a busy and often challenging year we invited ADMA’s board to give us their view on 2022, and assess what is coming over the horizon in 2023. Stuart Tucker from Hipages speaks on what's coming for marketers.
Article 14th Dec 2022 5 mins Paul McCrory: A view on 2022 and what's in store next? As the industry winds down from a busy and often challenging year we invited ADMA’s board to give us their view on 2022, and assess what is coming over the horizon in 2023. Paul McCrory wraps up 2022, and delves into what marketers can do to pave a path forward.
Article 08th Dec 2022 23 mins ACCC Digital Platform Service Inquiry Summary On 11th of November 2022, the ACCC released the fifth interim report for the Digital Platform Services inquiry. The report discusses observed harms to consumers from digital platform services and provides recommendations and solutions for them.