Explaining NFTs
Simone Blakers is the subject matter expert who facilitates Digital Marketing Certificate. This video is an excerpt from one of her lectures.
The 10-week course runs twice per semester and is available online through ADMA's IQ Learning Lab. It is a blend of on-demand lectures and tutorials that you unpack each week with Simone and during weekly tutorials which features some of Australia's top CMOs. Register now.
What are NFTs?
Video Transcript
Simone Blakers: Now our final trend is NFTs. Really here we're looking at tradable digital value. So an NFT is a Non-Fungible Token. These are digital assets or original artworks that cannot be replicated because they have a unique identifier that is registered in the blockchain.
Here we see Hot Wheels launching a Christmas collection in December 2021 of 40 different, highly collectible NFTs.
And here we see Twitter coming onboard. You can customise your profile by connecting your account to your NFTs.
And if you have a registered NFT, lock it in a mobile wallet collection - you have that in a blockchain. It will give you a special hexagon designed shape that you can put your verified NFT into.
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