Home Resources Submission in response to the Privacy Act Review Report 2022 | ADMA's response Compliance ADMA's Submission in Response to the Privacy Act Review Report 2022 Earlier this year, the Attorney General's Department (AGD) released its Privacy Act Review Report (Report). This Report outlined 116 proposals - many of which ADMA supports. There are however some proposals that could fundamentally change the data-driven marketing and advertising industry and in ADMA's opinion may do so without providing any further protection from privacy harm. Data-driven marketers are at the forefront of data collection, use, disclosure, handling, and management and have a responsibility to help shape the regulatory framework in which we operate. Therefore the Review of the Privacy Act is an important one for marketers. ADMA held a range of roundtable discussions and various other consultations with both members and non-members and its submission in response to the AGD's Report reflects the issues that were of most concern to the data-driven marketing industry. To read the submission, click here. Read the submission FIND OUT FIRST, STAY CONNECTED Sign up to receive ADMA newsletters, updates, trends, special offers, events, critical issues and more Job role*Agency Account Manager/ExecutiveAgency Account/Strategy DirectorCDOCEO / Managing DirectorClient Service / Sales ManagerClient Service/Sales DirectorCMO / CCO / Marketing DirectorCreative Director / HeadData Analyst / Scientist / EngineerDesigner/Copywriter/Creative ManagerEarly Career Data Analyst / Scientist / EngineerHead of Analytics / Analytics LeaderHead of Category/Customer Experience/InsightsHead of Marketing/BrandHead of ProductHR/Learning and Development ManagersIT Director/ManagerLegal/RegulatoryMarketing ConsultantMarketing Executive / CoordinatorMarketing Freelancer / ContractorProduct / Brand / Digital / Communication ManagerSenior Data Analyst / Scientist / EngineerSenior Marketing/Brand ManagerOther You may unsubscribe at any time using the link provided in the communication. View our Privacy Policy. Filter Resources Filter Courses Capability Capability Campaign Integration Compliance Customer Experience Marketing Technology Insights Learnings Brand Development Content Format Content Format Information sheet Member-only Press-release Article Blog Case Study Data Event Infographic Media Coverage Research Tool-kit Video Webinar Whitepaper Topics Topics CMO Crib Sheet CMO Spotlight Global Forum Global Forum 2023 Privacy series Resource Compliance Resources CEO Blog Compliance Regulatory Content Copywriting Creative Data Data-driven Marketing Digital Campaigns Leadership Social Media Thought Leadership Article 30th Sep 2021 10 mins 6 new ways the ACCC wants to tackle Google power The release of the Final Report in the Digital Advertising Services Inquiry has stated that 27% of digital ad revenues are kept by ad tech providers, prompting the ACCC to bare its teeth locally and internationally to agitate for greater regulation. 29th Jul 2021 4 mins SPAM Regulations 2021 Its hard to be in the data-driven marketing industry and not hear the word SPAM – whether that is (hopefully just reading about other) businesses that have been found to have breached SPAM laws and Article 29th Jul 2021 Drawing out the end of third-party cookies must not delay marketers January 2020: Remember when in an announcement about building a more private web, Google outlined the two-year timing of its intention to phase out support of third-party cookies in Chrome? A few weeks later (due to a global pandemic) Australia went into its first lockdown. Article 01st Jun 2021 4 mins Industry bodies publish new framework to enhance data privacy standards worldwide The Association for Data Driven Marketing and Advertising (ADMA)) and the Global Data and Marketing Alliance (GDMA) are pleased to announce the publication of the Global Privacy Principles. Article 27th Apr 2021 4 min Data: It’s in the way that you use it (or why marketers may have a consent problem) Matterkind CEO Clay Gill says marketers must quickly get to grips with a post-cookie world – and what looming regulation means for consent management. Article 06th Apr 2021 13 mins ADMA’s view on privacy: open the door for trust & digital economic participation Privacy and freedom have a lot in common. Both concepts are best understood only when they have been invaded, gone wrong or crumbled. Load More
Article 30th Sep 2021 10 mins 6 new ways the ACCC wants to tackle Google power The release of the Final Report in the Digital Advertising Services Inquiry has stated that 27% of digital ad revenues are kept by ad tech providers, prompting the ACCC to bare its teeth locally and internationally to agitate for greater regulation.
29th Jul 2021 4 mins SPAM Regulations 2021 Its hard to be in the data-driven marketing industry and not hear the word SPAM – whether that is (hopefully just reading about other) businesses that have been found to have breached SPAM laws and
Article 29th Jul 2021 Drawing out the end of third-party cookies must not delay marketers January 2020: Remember when in an announcement about building a more private web, Google outlined the two-year timing of its intention to phase out support of third-party cookies in Chrome? A few weeks later (due to a global pandemic) Australia went into its first lockdown.
Article 01st Jun 2021 4 mins Industry bodies publish new framework to enhance data privacy standards worldwide The Association for Data Driven Marketing and Advertising (ADMA)) and the Global Data and Marketing Alliance (GDMA) are pleased to announce the publication of the Global Privacy Principles.
Article 27th Apr 2021 4 min Data: It’s in the way that you use it (or why marketers may have a consent problem) Matterkind CEO Clay Gill says marketers must quickly get to grips with a post-cookie world – and what looming regulation means for consent management.
Article 06th Apr 2021 13 mins ADMA’s view on privacy: open the door for trust & digital economic participation Privacy and freedom have a lot in common. Both concepts are best understood only when they have been invaded, gone wrong or crumbled.