Home Resources Submission in response to the Privacy Act Review Report 2022 | ADMA's response Compliance ADMA's Submission in Response to the Privacy Act Review Report 2022 Earlier this year, the Attorney General's Department (AGD) released its Privacy Act Review Report (Report). This Report outlined 116 proposals - many of which ADMA supports. There are however some proposals that could fundamentally change the data-driven marketing and advertising industry and in ADMA's opinion may do so without providing any further protection from privacy harm. Data-driven marketers are at the forefront of data collection, use, disclosure, handling, and management and have a responsibility to help shape the regulatory framework in which we operate. Therefore the Review of the Privacy Act is an important one for marketers. ADMA held a range of roundtable discussions and various other consultations with both members and non-members and its submission in response to the AGD's Report reflects the issues that were of most concern to the data-driven marketing industry. To read the submission, click here. Read the submission FIND OUT FIRST, STAY CONNECTED Sign up to receive ADMA newsletters, updates, trends, special offers, events, critical issues and more Job role*Agency Account Manager/ExecutiveAgency Account/Strategy DirectorCDOCEO / Managing DirectorClient Service / Sales ManagerClient Service/Sales DirectorCMO / CCO / Marketing DirectorCreative Director / HeadData Analyst / Scientist / EngineerDesigner/Copywriter/Creative ManagerEarly Career Data Analyst / Scientist / EngineerHead of Analytics / Analytics LeaderHead of Category/Customer Experience/InsightsHead of Marketing/BrandHead of ProductHR/Learning and Development ManagersIT Director/ManagerLegal/RegulatoryMarketing ConsultantMarketing Executive / CoordinatorMarketing Freelancer / ContractorProduct / Brand / Digital / Communication ManagerSenior Data Analyst / Scientist / EngineerSenior Marketing/Brand ManagerOther You may unsubscribe at any time using the link provided in the communication. View our Privacy Policy. Filter Resources Filter Courses Capability Capability Campaign Integration Compliance Customer Experience Marketing Technology Insights Learnings Brand Development Content Format Content Format Information sheet Member-only Press-release Article Blog Case Study Data Event Infographic Media Coverage Research Tool-kit Video Webinar Whitepaper Topics Topics CMO Spotlight Global Forum Global Forum 2023 Resource Compliance Resources CEO Blog Compliance Regulatory Content Copywriting Creative Data Data-driven Marketing Digital Campaigns Leadership Social Media Thought Leadership Article 07th Jul 2022 14 mins Australian brands failing to personalise digital experiences, new Deloitte research says More than half of Australia’s top 100 consumer brands are crossing the creepy line, with Deloitte’s analysis revealing many brands fail to offer any incentive in exchange for consumers’ creating an account with them. As privacy regulations here and overseas evolve, new Deloitte research offers some powerful insights for digital marketers to help pivot closer to a consumer-first approach to using data. Article 07th Jul 2022 16 mins Consumers catch on to privacy and data-sharing, GDMA survey shows Attitudes to privacy in the age of big data are evolving but for Australians, the big message is that trust is paramount as regulators and markets alike adapt to a fast-changing digital marketing ecosystem. 09th Jun 2022 9 mins The Regulators: The ACCC Oversees Competition and Consumer Laws and is Reviewing the Digital Industry The Australian Competition and Consumer Commission is the leading regulatory overseeing important regulatory changes and developments in Australia. It's vital to stay up to date with changes in the regulatory environment, read about them here. 09th Jun 2022 11 mins Changes: Regulations, Laws and Compliance Always Evolve Legislation and the work of regulatory bodies like ACMA, ACCC and the OAIC are always evolving over time. Sometimes it’s technology that leaps ahead and forces changes that lawmakers haven’t considered before. Other times, consumer needs or industry expectations have evolved to force us to consider different regulations. 09th Jun 2022 13 mins Avoiding Deceptive Conduct: Charities, Social Media Influencers and Businesses Can All Get Caught It can be easy to get carried away with sales promises, headlines and great customer offers but Australian laws and regulators come down hard on misleading and deceptive conduct and claims. It's best to steer clear of deceptive and misleading conduct, read on how you can. 09th Jun 2022 17 mins Regulations for Competitions: Trade Promotion Rules Competitions and promotions are great to grab attention, generate conversation and gather data but there are plenty of rules to be considered before they are brought to life. Load More
Article 07th Jul 2022 14 mins Australian brands failing to personalise digital experiences, new Deloitte research says More than half of Australia’s top 100 consumer brands are crossing the creepy line, with Deloitte’s analysis revealing many brands fail to offer any incentive in exchange for consumers’ creating an account with them. As privacy regulations here and overseas evolve, new Deloitte research offers some powerful insights for digital marketers to help pivot closer to a consumer-first approach to using data.
Article 07th Jul 2022 16 mins Consumers catch on to privacy and data-sharing, GDMA survey shows Attitudes to privacy in the age of big data are evolving but for Australians, the big message is that trust is paramount as regulators and markets alike adapt to a fast-changing digital marketing ecosystem.
09th Jun 2022 9 mins The Regulators: The ACCC Oversees Competition and Consumer Laws and is Reviewing the Digital Industry The Australian Competition and Consumer Commission is the leading regulatory overseeing important regulatory changes and developments in Australia. It's vital to stay up to date with changes in the regulatory environment, read about them here.
09th Jun 2022 11 mins Changes: Regulations, Laws and Compliance Always Evolve Legislation and the work of regulatory bodies like ACMA, ACCC and the OAIC are always evolving over time. Sometimes it’s technology that leaps ahead and forces changes that lawmakers haven’t considered before. Other times, consumer needs or industry expectations have evolved to force us to consider different regulations.
09th Jun 2022 13 mins Avoiding Deceptive Conduct: Charities, Social Media Influencers and Businesses Can All Get Caught It can be easy to get carried away with sales promises, headlines and great customer offers but Australian laws and regulators come down hard on misleading and deceptive conduct and claims. It's best to steer clear of deceptive and misleading conduct, read on how you can.
09th Jun 2022 17 mins Regulations for Competitions: Trade Promotion Rules Competitions and promotions are great to grab attention, generate conversation and gather data but there are plenty of rules to be considered before they are brought to life.