BEST PRACTICE IN DIGITAL MARKETING FOUDATIONS 9 MARCH Campaign Integration WEBINAR Best Practice in Digital Marketing Foundations Have foundational concepts and tactics of digital marketing changed in recent years? From creating content, buying sponsored posts, and cross-media integration, make sure you can leverage the right tools in digital marketing. Capitalise on your digital marketing toolkit, and understand that they're all puzzle pieces to campaign success. Your audience, content, email, innovation, measurement and responsible use of data are keys to achieving your strategic tactics and goals. Delve into how to utilise digital marketing to build trust and keep your campaigns customer-centric. Participants will receive a downloadable toolkit at the end of the webinar. ACCESS THE WEBINAR Submit this form to access Best Practice in Digital Marketing Foundations Webinar. WEBINAR DETAILS This webinar has ended. Submit your details to be sent a recording. Facilitated by Andrea Martens and featuring ADMA IQ instructors Kristin Bengtsson and Amanda Kendle, this ADMA webinar is designed for busy marketers who want to deep-dive with the experts to discuss the best practices in digital marketing to ensure it is the best fit to deliver strategic goals. WHAT WILL YOU LEARN? How to leverage marketing tools to effectively achieve strategic objectives Developing and managing best practice across digital campaigns MEET THE SPEAKERS Andrea Martens Andrea Martens, CEO of ADMA has led high profile brands and portfolios and delivered excellent results through an effective mix of strategy, innovation and creative thinking. Kristin Bengtsson Kristin, Head of Brand Marketing, Temple & Webster has two decades worth of experience across multiple marketing disciplines, Kristin approaches best practice in digital marketing foundations from a data-driven perspective. Amanda Kendle Amanda is a social media and blogging trainer and consultant, helping businesses use digital technologies to promote their work effectively. She also provides industry tips and tricks for successfully incorporating digital channels into your campaigns. WHO IS THIS WEBINAR FOR? Learning This course is suitable for early-career marketers or beginners in this area. No prior knowledge or access is needed for these courses. Marketers who have some experience in digital but want to grow their confidence or who have only one perspective of digital, or be a specialist in one area of digital, and want to broaden their skill base Marketing and advertising professionals who are new to digital and keen to learn how to leverage digital across a broad spectrum of channels Small and medium-sized businesses that are looking to learn more about digital Sales people who need to understand how digital marketing works Filter Resources Filter Courses Capability Capability Campaign Integration Compliance Customer Experience Marketing Technology Insights Learnings Brand Development Content Format Content Format Information sheet Member-only Press-release Article Blog Case Study Data Event Infographic Media Coverage Research Tool-kit Video Webinar Whitepaper Topics Topics CMO Spotlight Global Forum Global Forum 2023 Resource Compliance Resources CEO Blog Compliance Regulatory Content Copywriting Creative Data Data-driven Marketing Digital Campaigns Leadership Social Media Thought Leadership Article 21st Feb 2024 8 mins On the job learning vs. facilitated training: Which is needed in 2024? In the fast-paced world of marketing, staying ahead requires a dynamic approach to learning. While facilitated training provides structured insights, on-the-job learning offers invaluable real-world experiences. Article 21st Feb 2024 Women in Marketing International Women's Day 2024 We've had a lot to celebrate with a huge list of inspiring women being nominated as stars in marketing. Female colleagues, mentors, and former marketers have been featured on our website to share their love for marketing. Check out what our nominees had to say here. Article 14th Feb 2024 6 mins For the LOVE of Marketing: ADMA's Advisory Committee reveal their Passion for the industry 2024 Marketing is an ever-expanding field that encourages experimentation, innovation and creativity. It’s no wonder so many in our industry fall in love with what they do! In the month of Valentines, we asked members of the ADMA Advisory Committee why they LOVE marketing. Here’s what they had to say… Article 12th Feb 2024 Privacy act, AI and demise of cookies: Uncertainty and challenges for marketers in 2024 ADMA CEO Andrea Martens recently appeared on Nine’s new ‘Talking Media’ podcast, hosted by Nine CMO Liana Dubois, to discuss the challenges marketers are facing in today’s data-defined landscape. Article 12th Feb 2024 12 mins Regulatory Changes: What's coming in 2024 2024 will be a pivotal year for marketers in the governance, regulatory, and risk management space. So how can we look ahead, upskill, and prepare ourselves and our teams for the changes ahead. Let’s take a quick look at what is coming. Press-release 12th Dec 2023 CMO Summit 2024 We are excited to announce that ADMA is partnering with marcusevans Group for the upcoming CMO Summit 2024! The Summit takes place at The Star Gold Coast, Queensland on February 20 - 21, 2024. The Summit is an invitation-only, premium forum bringing together leading Australian marketing executives, innovative agencies, and solution providers. Load More
ACCESS THE WEBINAR Submit this form to access Best Practice in Digital Marketing Foundations Webinar. WEBINAR DETAILS This webinar has ended. Submit your details to be sent a recording. Facilitated by Andrea Martens and featuring ADMA IQ instructors Kristin Bengtsson and Amanda Kendle, this ADMA webinar is designed for busy marketers who want to deep-dive with the experts to discuss the best practices in digital marketing to ensure it is the best fit to deliver strategic goals. WHAT WILL YOU LEARN? How to leverage marketing tools to effectively achieve strategic objectives Developing and managing best practice across digital campaigns
Andrea Martens Andrea Martens, CEO of ADMA has led high profile brands and portfolios and delivered excellent results through an effective mix of strategy, innovation and creative thinking.
Kristin Bengtsson Kristin, Head of Brand Marketing, Temple & Webster has two decades worth of experience across multiple marketing disciplines, Kristin approaches best practice in digital marketing foundations from a data-driven perspective.
Amanda Kendle Amanda is a social media and blogging trainer and consultant, helping businesses use digital technologies to promote their work effectively. She also provides industry tips and tricks for successfully incorporating digital channels into your campaigns.
Article 21st Feb 2024 8 mins On the job learning vs. facilitated training: Which is needed in 2024? In the fast-paced world of marketing, staying ahead requires a dynamic approach to learning. While facilitated training provides structured insights, on-the-job learning offers invaluable real-world experiences.
Article 21st Feb 2024 Women in Marketing International Women's Day 2024 We've had a lot to celebrate with a huge list of inspiring women being nominated as stars in marketing. Female colleagues, mentors, and former marketers have been featured on our website to share their love for marketing. Check out what our nominees had to say here.
Article 14th Feb 2024 6 mins For the LOVE of Marketing: ADMA's Advisory Committee reveal their Passion for the industry 2024 Marketing is an ever-expanding field that encourages experimentation, innovation and creativity. It’s no wonder so many in our industry fall in love with what they do! In the month of Valentines, we asked members of the ADMA Advisory Committee why they LOVE marketing. Here’s what they had to say…
Article 12th Feb 2024 Privacy act, AI and demise of cookies: Uncertainty and challenges for marketers in 2024 ADMA CEO Andrea Martens recently appeared on Nine’s new ‘Talking Media’ podcast, hosted by Nine CMO Liana Dubois, to discuss the challenges marketers are facing in today’s data-defined landscape.
Article 12th Feb 2024 12 mins Regulatory Changes: What's coming in 2024 2024 will be a pivotal year for marketers in the governance, regulatory, and risk management space. So how can we look ahead, upskill, and prepare ourselves and our teams for the changes ahead. Let’s take a quick look at what is coming.
Press-release 12th Dec 2023 CMO Summit 2024 We are excited to announce that ADMA is partnering with marcusevans Group for the upcoming CMO Summit 2024! The Summit takes place at The Star Gold Coast, Queensland on February 20 - 21, 2024. The Summit is an invitation-only, premium forum bringing together leading Australian marketing executives, innovative agencies, and solution providers.