What are Learnings? This marketing capability encompasses all aspects of gathering and analysing data that allows a marketer to develop deep and meaningful customer insights. These courses will help upskill marketers in areas ranging from Market Research, analysing and collecting Customer Feedback, Brand Tracking, building relevant Funnels and Test, Learn and Optimise frameworks. Read more about Learnings Article: G4 is here, here is what you need to know Article: 5 Marketing metrics worth your attention Article: Crunching the numbers. The data skills that matter Why study with ADMA IQ? When an industry moves as fast as ours, you can’t afford to stay still. You need to be Industry Qualified. ADMA IQ is the only place you learn directly from leading data-driven marketing practitioners and some of Australia’s top 50 CMOs – taking lessons from real-world scenarios and turning them into instantly applicable skills. As the principal industry body, ADMA knows what it takes to keep up with the ever-evolving marketing landscape. We draw on our network of top industry experts to bring you world-class marketing education. Who should study Learnings? Professionals involved in marketing, product development, or data analysis can benefit from upskilling in the Learnings capability. These skills can help managers make more informed decisions and drive better results for their companies. Data is integral to the marketing industry in such a manner that data and analysis skills are now a must for any modern marketer. Meet your instructor Caroline is a highly experienced digital professional with a passion for teaching. Over more than a dozen years she’s worked in roles focusing on analytics, digital strategy, digital marketing, user experience, optimisation, personalisation, project management and general senior management. Caroline McQueen View our Learnings Courses below Filter Courses Filter Courses Capability Capability Campaign Integration Compliance Customer Experience Marketing Technology Insights Learnings Brand Development Skill Area Skill Area Analysis Marketing Skills Assessment Strategy Tactics Course Format Course Format Virtual Class Online Conference In-class In-house Talk Learning Level Learning Level Learning Applying Leading Course type Course type Certificate Course Filter by price Filter by price $1 $4,650 Show Courses Learnings DATA AND ANALYSIS Leading Data and Analysis Course Learn how the core principles, concepts and practical applications of data and analytical techniques are used in digital and data-driven marketing. Learnings DIGITAL ANALYTICS FOR MARKETERS Leading Digital Analytics for Marketers Introducing an accessible approach to measuring, analysing and optimising digital marketing activity.
What are Learnings? This marketing capability encompasses all aspects of gathering and analysing data that allows a marketer to develop deep and meaningful customer insights. These courses will help upskill marketers in areas ranging from Market Research, analysing and collecting Customer Feedback, Brand Tracking, building relevant Funnels and Test, Learn and Optimise frameworks.
Read more about Learnings Article: G4 is here, here is what you need to know Article: 5 Marketing metrics worth your attention Article: Crunching the numbers. The data skills that matter Why study with ADMA IQ? When an industry moves as fast as ours, you can’t afford to stay still. You need to be Industry Qualified. ADMA IQ is the only place you learn directly from leading data-driven marketing practitioners and some of Australia’s top 50 CMOs – taking lessons from real-world scenarios and turning them into instantly applicable skills. As the principal industry body, ADMA knows what it takes to keep up with the ever-evolving marketing landscape. We draw on our network of top industry experts to bring you world-class marketing education.
Caroline is a highly experienced digital professional with a passion for teaching. Over more than a dozen years she’s worked in roles focusing on analytics, digital strategy, digital marketing, user experience, optimisation, personalisation, project management and general senior management. Caroline McQueen
Learnings DATA AND ANALYSIS Leading Data and Analysis Course Learn how the core principles, concepts and practical applications of data and analytical techniques are used in digital and data-driven marketing.
Learnings DIGITAL ANALYTICS FOR MARKETERS Leading Digital Analytics for Marketers Introducing an accessible approach to measuring, analysing and optimising digital marketing activity.