Home IQ Education Content Marketing Certificate Campaign Integration Online Content Marketing Certificate Design a content strategy that is relevant and will engage your customers. Download brochure Overview Program Who should do this course Campaign Integration Content Marketing Certificate Self-paced with 35-40 hours of online content, available for 6 months. Online Content Marketing Certificate Online ADMA Member $2,100.00 Per Person pp *including GST Non-Member $2,845.00 Per Person pp *including GST Learn how to create a great content strategy and market your content to a targeted audience. Content marketing is a marketing technique of distributing a relevant content to your target audience. In this course you will learn how to design a content strategy and the best channels to market it. Having an effective content strategy that communicates and engages your consumers is vital to the success of a brand or business. In this course you will learn how to create a quality content relevant to your customers and how to implement your content strategy. This certificate is self-paced and available for up to 6 months for you to complete at your own pace. Key Certificate Outcomes: Create engaging content that drives engagement Understand marketing via social media channels Develop and implement an effective content strategy Define the best marketing channels for your business Analyse and optimising content Connect with customers, based on their purchase decision Distribute content with best-practice marketing techniques Plan, distribute and optimise for content. Content Marketing Certificate covers: Course 1: Content Marketing Strategy Module 1 - Content Marketing Overview Module 2 - Planning Content Strategy Module 3 - Mapping Content to Audience Module 4 - Content Creation and Production Module 5 - Content Distribution Module 6 - Measuring Content Marketing LEARN more Course 2: Content for Social Networks Module 1 - Social Media Channels Module 2 - Facebook Module 3 - Twitter Module 4 - Instagram Module 5 - YouTube Module 6 - LinkedIn Module 7 - Pinterest Course 3: Social Media Marketing Essentials Module 1 - The Social Media Landscape Module 2 - Campaign Analysis Module 3 - Campaign Planning Module 4 - Content Creation Module 5 - Content Distribution Module 6 - Managing Campaigns Learn more Course 4: Copywriting Essentials Module 1 - Copywriting Foundations Module 2 - Creativity with Copy Module 3 - Copywriting Techniques Module 4 - Writing for Digital learn more Assessment includes: In-module questions and activities Final online exam Who should do this course? This course is at an Advanced Learning Level. It’s time to see the bigger picture. You’ve applied these skills multiple times, and now you’re ready to optimise them, use them as part of a broader marketing story and cement your abilities as an experienced marketer that understands the whole journey. Hear what our past students say about this course Matt Anglicas, St Augustine's College Sydney Working as a Creative and having no formal marketing background, the course was invaluable for my professional development, helping remove any walls between creative and marketing. Share your achievement At the successful completion of this course, you will earn a verified ADMA Digital Badge. This badge can be shared on your social channels such as LinkedIn and Facebook for your colleagues, friends, and family to see. Find out more about ADMA Digital Badges What is the class format? The course is 100% online. Choosing to study online through the ADMA IQ Learning Lab will suit you whether you’re a night owl, an early bird or someone who prefers bite-sized learning throughout the day. Choose when and where you study, with optimised content for desktop, tablet and mobile experiences - you're in the driver's seat. Frequently asked questions Filter Courses Filter Courses Capability Capability Campaign Integration Compliance Customer Experience Marketing Technology Insights Learnings Brand Development Skill Area Skill Area Analysis Marketing Skills Assessment Strategy Tactics Course Format Course Format Virtual Class Online Conference In-class In-house Talk Learning Level Learning Level Learning Applying Leading Course type Course type Certificate Course Filter by price Filter by price $1 $4,650 Show Courses Campaign Integration CONTENT FOR SOCIAL NETWORKS Learning Content for Social Networks Discover strategic, fresh and unconventional ways to achieve cut through and results across all 7 mainstream social media channels. Campaign Integration CONTENT MARKETING CERTIFICATE Leading Content Marketing Certificate Design a content strategy that is relevant and will engage your customers. Campaign Integration CONTENT MARKETING STRATEGY Leading Content Marketing Strategy In this strategic course you will examine all areas of content marketing its role in digital, marketing and business strategies. Campaign Integration CONVERSION RATE OPTIMISATION Learning Conversion Rate Optimisation Harness the power of conversion and learn how to optimise your site to achieve your online objectives. Campaign Integration COPYWRITING ADVANCED Popular! Leading Copywriting Advanced Explore new, clever and engaging ways to push your writing to the next level. Campaign Integration COPYWRITING ESSENTIALS Popular! Learning Copywriting Essentials An essential copywriting course teaching you the fundamentals of good copy, helping you write with confidence. Load More
Share your achievement At the successful completion of this course, you will earn a verified ADMA Digital Badge. This badge can be shared on your social channels such as LinkedIn and Facebook for your colleagues, friends, and family to see. Find out more about ADMA Digital Badges
What is the class format? The course is 100% online. Choosing to study online through the ADMA IQ Learning Lab will suit you whether you’re a night owl, an early bird or someone who prefers bite-sized learning throughout the day. Choose when and where you study, with optimised content for desktop, tablet and mobile experiences - you're in the driver's seat.
Campaign Integration CONTENT FOR SOCIAL NETWORKS Learning Content for Social Networks Discover strategic, fresh and unconventional ways to achieve cut through and results across all 7 mainstream social media channels.
Campaign Integration CONTENT MARKETING CERTIFICATE Leading Content Marketing Certificate Design a content strategy that is relevant and will engage your customers.
Campaign Integration CONTENT MARKETING STRATEGY Leading Content Marketing Strategy In this strategic course you will examine all areas of content marketing its role in digital, marketing and business strategies.
Campaign Integration CONVERSION RATE OPTIMISATION Learning Conversion Rate Optimisation Harness the power of conversion and learn how to optimise your site to achieve your online objectives.
Campaign Integration COPYWRITING ADVANCED Popular! Leading Copywriting Advanced Explore new, clever and engaging ways to push your writing to the next level.
Campaign Integration COPYWRITING ESSENTIALS Popular! Learning Copywriting Essentials An essential copywriting course teaching you the fundamentals of good copy, helping you write with confidence.